MJ Rose's "Good Books/Good Cause" campaign

MJ Rose is always ahead of the rest of us when it comes to reaching readers via the Net. Her latest book,The Halo Effect, has a trailer . In addition, she is donating $5.00 to Reading is Fundamental for every blog that links to the trailer. So is this a sort of blackmail? Or am I just seething with jealousy?

More pressing: what else am I willing to do for $5?

And, since I actually got an email directly from MJ's rep, does that make me an official "blogger" now?